Chugrad McAndrews Photography – San Francisco Food, Advertising and Catalog Photography

I have included two rounds in one again for this installment of the In Store Displays for Safeway.

There were a few shots this time that had interesting challenges. The fist was shrimp and veggies falling from a Wok onto a bed of rice… getting all the individual pieces to end up where we wanted them proved to be a task, but was very rewarding once we achieved our goal.

Speaking of goals, the pretzel shot was a fun one. The Food Stylist magically (not easily) created a goal post with pretzel sticks – great concept for the sports fans out there.

The soda shot was our most elaborate, involved shot. Carbonated drinks with condensation and ice are already very hard to get right, then we added melting, dripping ice cream and a swirly straw in the mix just to make the day more “fun”.

I was contacted to do a possible project for the Mushroom Council out of Chicago, and it inspired me to make some shots of mushrooms. I got together with a Stylist and we did a few recipe shots as well as a few beauty shots. Mushrooms are excellent to shoot because they have such unique shapes, textures and subtle variations of colors. I love how they absorb the light and wrap themselves in it.